InfoTek's TEKpanels™ solution is a complete portfolio of panel management services overseen by a professional, full-time research staff.  Our ASP-based panel services include administration, profile management, recruitment, respondent support and samples management.   Click here to see the steps in having InfoTek build your own panel web site and respondent portal for gathering panel members, information and analysis.  For a demonstration of a panel managed by InfoTek, click here or call us at 1.888.TEK.RESEARCH (888.835.7373) ext. 704.

We work with you to develop business rules that ensure the productivity and growth of your research panels. These rules can define:

· Member participation and frequency

· Panelist access to support services

· Recruitment techniques and campaigns

We utilize both online and offline recruiting methods (telephone, mail, banner advertising, print advertising, publicity, etc) to maximize the reach and representation of each panel.

InfoTek's panels of B2B and consumer technology decision makers can allow you to quickly and inexpensively answer key research objectives.

 

InfoTek's offers three different business segments in order to build your panel:

Enterprise Technology Manager

CIO-level and mid-level decision makers employed in Fortune 1,000 companies make up this segment.  For example, this segment would be responsible for strategic IT decisions, such as which manufacturer will be used for all critical interconnectivity equipment.

 

Medium and Larger Company Technology Managers

Information Technology managers in large (1,000-5,000 employees) and medium-sized companies (100-999 employees) are included in this segment.  This level of manager is usually seen as having hands-on experience with products while at the same time providing recommendations to higher-level managers as to which products and services to employ.

 

Small Business Decision Makers

Technology decision makers in small (50-99 employees), micro (10-49 employees) and SOHO businesses are the basis of this panel.  The small business market has always been somewhat elusive to technology product manufacturers.  InfoTek has developed a large based of Small Business IT decision makers making it easier for our clients to research this segment.

 

 

 

 

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